Baron was established in 1995 as a brand designed to satisfy the toughest requirements of professional catering. Its vast range of integrated systems and equipment for professional kitchens quickly made its mark in the sector thanks to the perfect combination of high efficiency and a sophisticated design. In January 2004 the company became part of the Ali group with ensuing opportunity for growth thanks to the adoption of new technologies and a new organisational structure which has led to considerable expansion onto international markets. Belonging to a large group has allowed Baron to reorganise without losing sight of its mission: to develop innovative products that adapt to changing market demands, to offer high quality and hi-tech systems and to maintain the utmost flexibility in every solution, particularly in cooking blocks.